At Sophie, we are proud to present one of our most recent projects: the website for Safra. This company, with over 40 years of experience, has revolutionized the decoration market in Colombia through the import, manufacture, and marketing of high-quality products.
About Safra
Safra was born with a clear vision: to transform and beautify spaces with functional and innovative solutions. Since its beginnings in the textile sector with the Upholstery and Curtains fabric line, Safra has remained a leading name in the world of decoration.
Evolution and Diversification:
- Blind Line: The incorporation of blinds into the product portfolio quickly established Safra as one of the most recognized brands in Colombia.
- Awnings and Pergolas: Following industry trends, Safra expanded its offerings with outdoor solutions.
- Wallcovering: Complementing its value proposition, this line added another option for decoration enthusiasts.
Today, Safra has a team of over 200 people dedicated to providing the best in each product, ensuring quality, innovation, and customer satisfaction.

Our Work
At Sophie, we understood the essence of Safra and committed to reflecting it in their new website. Our goal was to create a site that not only informs but also inspires and connects with users.
Key Elements of the Project:
- Attractive and Functional Design: A modern aesthetic that highlights the elegance and quality of Safra’s products.
- Intuitive Navigation: We facilitated the user experience so that visitors can quickly find the information and products they desire.
The new Safra website has not only enhanced the company’s online presence but also strengthened its connection with customers, highlighting its commitment to quality and innovation.